THE UNEXPECTED APPEAL OF A MODERN CLASSIC CK IN2U Him by Calvin Klein is a male “Eau de Toilette” that falls under the Aromatic Fougère category. It draws inspiration from the current youth, who are passionate about technology and its associated concepts: rapidity, creativity, and immediate connections. Launched in 2007 alongside its female counterpart, this scent is a collaborative effort of perfumers Carlos Benaim, Bruno Jovanovic, Loc Dong, and Jean-Marc Chaillan. This fragrance encapsulates a youthful and contemporary vibe, allowing young men to showcase their individuality in a world increasingly influenced by fast-paced technology. These urban and cosmopolitan individuals are characterized by open-minded beliefs and strong convictions, showcasing a distinctive personality. The initial fragrance profile is marked by lively, fruity nuances like lime, gin fizz, grapefruit leaves, and frosted tangelo, progressing into a spicy, alluring heart dominated by pepper and cocoa. The scent culminates in its most enticing aspects with earthy vetiver, white cedar, and musk notes. APPLE. The design of the bottle, crafted from glass and adorned with white plastic, reflects the sleek look of an iPhone – the coveted device beloved by today’s youth from the Apple brand. UNRESTRICTED AND BOLD. This accurately describes contemporary generations—individuals who relish their independence and express their emotions without the fear of being judged. GIFT SUGGESTION. Owing to its refreshing aroma, this fragrance resonates well with the male audience, making it an excellent choice for presents, particularly for younger family members.