A CLASSIC EMBRACED BY ELEGANCE, INTENSITY, AND SOPHISTICATION Polo Blue by Ralph Lauren is an “Eau de Parfum” for men, part of the aromatic woody family. This new addition to the Polo Blue lineup infuses the fragrance with intensity, elegance, and a touch of maturity. It represents a slim, laid-back man who, despite his casual appearance, exudes sophistication. He is a composed and balanced individual who confidently maintains his strong preferences and energetically pursues his goals. Launched in 2016 by perfumer Carlos Benaim, this fragrance aims to transition the beloved youthful scent towards a more mature audience. Rather than altering the essence of Polo Blue, Ralph Lauren chose to enhance its signature notes, resulting in a more refined aroma. The olfactory profile opens with a burst of freshness from citrus and marine elements, where zesty and aquatic notes blend seamlessly. This refreshing introduction leads into a robust and powerful heart, composed of lily root, basil, and cedron. The base note is where the scent truly intensifies, featuring a rich tapestry of woody, sensual, and alluring characteristics. SPORTSMEN. The fragrance clearly nods to the world of sports, showcasing that sophistication and elegance can coexist even during athletic pursuits. BLUE BOTTLE. Representing all these qualities, the bottle is adorned in a deep blue hue that stands out in this version. It features simple, clean lines with only the brand logo on the front, epitomizing classic elegance. TOP SALES. During its launch year, this fragrance soared to the top of global sales charts and continues to be among the best-selling classics in men’s perfumery today. The brand is hopeful that this new iteration will achieve the same level of acclaim as its predecessor.